SaaS Partner Referral Program – Case Study
This SaaS leader was running a partners referral program with huge potential but several problems that were solved with a fully integrated and automated referral program.
Don’t let holiday marketing “creep” up on you unprepared
“TREAT” yourself to these eight tips to boost your “SPIRITS” and clear out the cobwebs from your seasonal marketing strategy.
Marketing and sales teams share a lot in common…including the crucial roles they play in customer engagement, revenue generation and organizational growth.
When marketing and sales work together in synergy it’s possible to achieve two-digit annual growth rates and improve a company’s chances of closing deals by as much as 67%, according to Marketo. Yet, despite their near synonymous functions and tight interdependence, marketing and sales teams often find themselves at loggerheads, sometimes as rivals but mostly as convenient scapegoats for missed targets and epic fails.
So, what can smart organizations do to prevent the perennial conflict between sales and marketing? Find out here.
The do’s and don’ts of building your brand voice
Having a brand purpose is more important than ever, with consumers increasingly expecting companies to be clear about their values and willing to take a stance. But in the era of social media, it’s just as important that brand messaging feels authentic, or the strategy may backfire. When it comes to brand voice, there are some clear do’s and don’ts that this whitepaper will explore.
Product managers work with individuals and teams to ensure the product or service has all the right features and will succeed in its target market.
A product manager works with a product or service through its entire lifecycle. They are involved in all areas, including:
We all have assumptions. It’s what we use to get through our back-to-back days. But it’s important that we check them from time to time to ensure we’re making marketing decisions based on data and not our own bias.
This guide is for B2B tech marketers who are looking to win the head, heart, and hands of IT and business decision-makers. We interviewed 500 business technology buyers to uncover practical ways for standing out within cluttered digital environments-with strong content and smart strategies.
Some of the topics discussed are:
Grab your coffee and get ready to expand your perspective.
Discover how Zimperium helped a major healthcare and pharmaceutical manufacturer secure their connected apps all while protecting patient data, complying with FDA security requirements and more.
A major healthcare and pharmaceutical manufacturer turned to Zimperium needing a single solution that could work across multiple platforms, including desktop and mobile devices, and was able to integrate with minimal impact on their software development lifecycle
Use these Linux Bash shortcuts for navigation, editing, command control, and easy access to history–all available in a free cheat sheet.
The Linux Bash (Bourne Again Shell) is a shell and command language that is known to most Linux users, since it’s the default shell in most Linux distributions.
A beginner Linux user may find the Linux terminal usage a bit hard to grasp, especially because it relies heavily on using your arrow keys to move around. Additionally, constantly re-typing the commands, each with a slight variation, can be annoying.
However, Bash comes with many easy-to-use keyboard shortcuts and history functions that ensure efficient use of the terminal. For making effective use of time, we have put together a list of the most commonly used Bash keyboard shortcuts.
Interested in crypto? Here are the important terms you need to know to get a better understanding of cryptocurrencies.
Cryptocurrencies are digital currencies that run on decentralized computer networks called blockchains. Some of the most important and widely accepted cryptocurrencies are Bitcoin, Ethereum, Tether, Cardano, Binance Coin and USD Coin.
Cryptocurrencies continue to grow, with new currencies cropping up all the time, and are here to stay. Their rising popularity is driven by the proven reliability of the top cryptocurrencies, Bitcoin and Ethereum.
If you wish to participate in cryptocurrencies, or simply want to know what they are all about, this cheat sheet covers the important terms you need to know and understand to be well-equipped for your crypto experience. Think of this cheat sheet as a series of guideposts for navigating the world of cryptocurrencies.
With all the myriad of possible hardware solutions to storage I/O performance issues, the question that people are starting to ask is something like: “If I just buy newer, faster Storage, won’t that fix my application performance problem?”
The short answer is:
Maybe Yes (for a while), Quite Possibly No.
In this article, we take a 10,000-foot view of just three issues that affect I/O performance to shine some technical light on the question and hopefully give you a more satisfying answer (or maybe more questions) as you look to discover IT truth.
These three issues by themselves can create I/O bottlenecks causing degradation to your applications of 30-50% or more.
The big picture is we have been focused on Storage Performance for a very long time and at all layers. We’ve seen lots of hardware solutions that were going to fix Storage slowness. And we’ve seen that about the time a new generation comes along, there will be reasons it will still not fix the problem. Maybe it does today, but tomorrow you’ll overtax that solution as well. As computing gets faster and storage gets denser, your needs/desires to use it will grow even faster. We are constantly looking into the crystal ball knowing the future presents new challenges. We know by looking into the rear-view mirror, the future doesn’t solve the problem, it just means the problems are different.
So yes, go ahead and buy that shiny new toy. It will help, and your users will see improvements for a time. But we’ll be there filling in those gaps and your users will get even greater improvements.
Read on to find out more about our solution!
