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“JavaScript from Frontend to Backend ($20.99 Value) FREE for a Limited Time”

JavaScript, the most widely used programming language in the world, has numerous libraries and modules and a dizzying array of need-to-know topics.

Picking a starting point can be difficult. Enter JavaScript from Frontend to Backend. This concise, practical guide will get you up to speed in next to no time. This book begins with the basics of variables and objects in JavaScript and then moves quickly on to building components on the client-side with Vue.js and a simple list management application. After that, the focus shifts to the server-side and Node.js, where you’ll examine the MVC model and explore the Express module. Once you’ve got to grips with the server-side and the client-side, the only thing that remains is the database. You’ll discover MongoDB and the Mongoose module. In the final chapter of this fast-paced guide, you’ll combine all these pieces to integrate a Vue.js application into a Node.js server, using Express to structure the server code and MongoDB to store the information. By the end of this book, you will have the skills and confidence to successfully implement JavaScript concepts in your own projects and begin your career as a JavaScript developer.

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“The Chat GPT Revolution: How to Simplify Your Work and Life Admin with AI ($13.00 Value) FREE for a Limited Time”

The essential guide to using AI in your everyday life

The ChatGPT Revolution is the ultimate quick-start guide to unlocking the power of AI tool ChatGPT. We’re on the edge of an AI revolution… but what does that mean for you? It’s time to get curious about how the latest tech can help you handle your everyday load, at work and at home! Whether you’re overwhelmed by repetitive, time-consuming tasks or you’re simply looking for a fresh injection of creativity, ChatGPT is the virtual assistant that’s got your back.

With this essential handbook, you’ll learn how quickly and easily ChatGPT can turn your to-do list into a ta-da list. From helping you write emails and reports to planning your next meal or vacation, ChatGPT offers a new way to simplify your daily tasks and responsibilities. The ChatGPT Revolution shows you exactly how to use this innovative tech to save on time and stress. Sharing practical tips and fun ideas, author and acclaimed productivity expert Donna McGeorge unpacks everything you need to know.

Learn how AI is already being used in everyday life — and how tools like ChatGPT are transforming the future of work and life admin
Understand the different tasks ChatGPT can do and when and how to use it most effectively
Get step-by-step advice for writing smart, specific prompts and follow-up queries that will produce better results
Get curious and get productive, with entertaining examples, advice, and activities to take control, revitalise your workflows, and overcome procrastination and creative blocks

Whether you’re a busy professional or you simply want an answer to the dreaded question ‘What’s for dinner?,’ The ChatGPT Revolution reveals how you can use ChatGPT as a tool to simplify your life. AI technologies are here to stay: this is your invitation to join the revolution. Pick up this book and learn how to harness the power of AI, so you can free up more time and energy for the things that truly matter.

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Heading sun heading

B2B IT purchasing cycles can be long and complex, so how can be sure to influence buyers throughout the entire process? In this short video, three APAC tech marketers – Jon Panker, TechTarget; Camaryn Berry, SoftIron; and Ariff Kamal, Cloudfare – address how your marketing organization can best engage prospects with an ‘always-on’ demand generation strategy.

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Think Beyond Campaigns and Build an Always-On Strategy

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Driving Conversation Through Automation & Nurture Strategies E-book

It’s no secret that automation is enabling us to share content and frame how prospects approach an upcoming buy. The best technology organizations are using automated nurture and scoring as a real competitive advantage.

In this short recap of a recent webinar featuring three tech marketers with experience in APAC – Daniel Ng, Vice President of Marketing, Asia; Olivia Dassler, Director of Marketing Programs, BrightTALK; and Romi Seher, Senior Client Consulting Manager, TechTarget – you’ll learn how your marketing team can extract maximum value from your automation efforts to drive deeper engagement.

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Rules of Engagement: A Behind the Scenes Look at Today’s IT Buyers Journey

How well do today’s tech marketers know their prospects? In an engaging session designed to shed light on how today’s IT buyers gather information to support their purchases, we’ll share results from TechTarget’s latest Media Consumption report in APAC. The study not only outlines the IT buying process based on direct input from nearly 600 tech buyers, it also identifies disconnects between how buyers actually buy and what the 150 tech marketers who took the study believe their prospects are doing.

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Thriving in the New Normal of B2B Tech Marketing and Sales

More than two years into the pandemic and one thing is clear: B2B tech marketing and sales will never be the same. We’re all adjusting to a new normal. Our prospects are enabled and inclined to do more independent, digital research than ever before. With the rise of hybrid work, it’s hard to know where to find them and how best to engage them. Increasingly, they’re opting for a rep-free buying experience and leveraging online information to power their purchases. The region’s best technology providers are changing their processes to keep pace with this evolution. They’re also becoming much more data driven. This year’s ROI Summit will show you exactly how.

If you miss the in-person event in Singapore, you can still catch the best of the day’s content by attending online. Register here to learn from some of the most successful marketing and sales professionals as they explain how they are refining their strategies, architecting their programs and reaffirming their relationship with one another to build brands, pipeline and their businesses.

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Rules of Engagement: Leveraging Intent to Drive to a Quicker Close

The best sales reps in B2B tech no longer have to take a shot in the dark. They know exactly who to engage, when to reach out and what to say. Their emails are being read and their opportunities are progressing at a far faster rate because of intent data. But just because reps have data at their fingertips doesn’t mean there aren’t good (and not so good) ways to use it. In this webinar, we’ll see how APAC’s strongest reps, from BDRs to account managers, are successfully leveraging data to identify their top prospects and personalize their pitches. In this engaging session run by B2B tech sales leaders, you’ll learn:

Practical tips for incorporating data into the sales process
Why it’s important for reps to understand the source of that data
How to easily integrate data into common CRMs and the platforms where reps spend their time
Tips for convincing skeptical reps of the value of good intent data

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Lead engagement has always been difficult, and in the post-Covid era it has become even tougher. With inboxes overcluttered and prospects increasingly tough to reach by phone, how can you separate your outreach from the pack and improve conversion? In this short video, Min Erh Mah, JAPAC marketing director at Palo Alto Networks; Alan Ho, vice president of international marketing at DataStax; Tom Walker, TechTarget’s inside sales manager; and Jireh Tay, TechTarget APAC client consulting manager break down their best practices to increase efficiency in a tech company’s lead follow-up strategy.

Lead Engagement Best Practices to Maximize Conversion

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APAC Lead Engagement: Best Practices to Maximize Conversion E-book

In the recent webinar Rules of Engagement: APAC Lead Engagement: Best Practices to Maximize Conversion, Min Erh Mah, JAPAC marketing director at Palo Alto Networks, Alan Ho, vice president of international marketing at DataStax, Tom Walker, TechTarget’s inside sales manager, and Jireh Tay, TechTarget APAC client consulting manager, broke down their best practices to increase efficiency in a tech company’s lead follow-up strategy. This e-book shares the most important takeaways to help your marketing and sales teams.

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