Thriving in the New Normal of B2B Tech Marketing and Sales
More than two years into the pandemic and one thing is clear: B2B tech marketing and sales will never be the same. We’re all adjusting to a new normal. Our prospects are enabled and inclined to do more independent, digital research than ever before. With the rise of hybrid work, it’s hard to know where to find them and how best to engage them. Increasingly, they’re opting for a rep-free buying experience and leveraging online information to power their purchases. The region’s best technology providers are changing their processes to keep pace with this evolution. They’re also becoming much more data driven. This year’s ROI Summit will show you exactly how.
If you miss the in-person event in Singapore, you can still catch the best of the day’s content by attending online. Register here to learn from some of the most successful marketing and sales professionals as they explain how they are refining their strategies, architecting their programs and reaffirming their relationship with one another to build brands, pipeline and their businesses.